i’m Te Hana Goodyer

designer, illustrator and artist. I specialise in brand identity, digital illustration, 2D animation & web design.

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freelance mahi

i bring indigenous stories to life through creativity.

career work

8+ years industry experience with agency, in-house & remote.

senior designer →

2024 - present

brand designer →

2019 - 23

ui/ux designer →

2016 - 18

hire me for

branding

logo design, brand identity & business collateral.

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A black background with various white logos and text, including 'Hello Club,' 'Bad Day & Good Year,' 'handmade,' 'CD EST. 18,' 'elevate home of Crossfit Dunedin,' 'Kaha Create,' 'Pronto,' 'Pixel Digital,' and 'iDIA.'

illustration

infographics, digital illustration & custom artwork.

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A collage of various artworks including stickers and digital illustrations. The central piece features a digital portrait of a person with half a cyborg face, set against a starry background. Other elements include stickers with eye and flame designs, and artwork of a woman with colorful makeup and tattoos.

animation

logo reveals, paid social ads, & product explainers.

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Illustration of New Zealand with the New Zealand flag, a mountain, a water body with gold coins, and a traditional Maori figure, alongside the text 'NEXT' repeated multiple times.

websites

new businesses, online resources, & e-commerce

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Screenshot of an e-commerce website homepage featuring deals on electronics, with a search bar, navigation menu, and highlighted product listings.

more about me

ngāti raukawa-ki-te-tonga
ngāti tukorehe
ngāti ngarongo

🇳🇿 Born Horowhenua, NZ
👔 PNBHS Leavers | 2012
🎓 Massey Alumni | BDes (1st Hons) 2016
🇬🇧 5 years in London, UK | 2018-23
📍 Currently in Wellington, NZ | 2024

Contact

i’m Te Hana Goodyer

designer, illustrator and artist. I specialise in brand identity, digital illustration, 2D animation & web design.

↓

freelance mahi

pukapuka

whakaahua

rangatahi

tohu